Square

Copywriter, Retail

Square

New York, NY Remote

March 11, 2022

Since we first opened our doors in 2009, the world of commerce has evolved immensely – and so has Square. After enabling anyone to take a payment and never miss a sale, we saw sellers stymied by disparate, outmoded products and tools that wouldn’t work together. So we expanded into software and started building integrated, omnichannel solutions – to help sellers sell online, manage inventory, run a busy kitchen, book appointments, engage loyal buyers, and hire and pay staff. And across it all, we’ve embedded financial services tools at the point of sale, so merchants can access a business loan and manage their cash flow all in one place.

Today, we’re a partner to sellers of all sizes – large, enterprise-scale businesses with complex commerce operations, sellers just starting out, as well as merchants who began selling with Square and have grown larger over time. As our sellers scale, so do our solutions. We all grow together.

There is a massive opportunity in front of us. We’re building a business that is big, meaningful, and lasting. And we are helping sellers around the world do the same.

Job Description


Square is looking for a copywriter to join our award-winning Creative Team. As a copywriter, you'll help spread awareness of Square for Retail through compelling storytelling across core channels. You'll play an essential part in growing the Square for Retail product globally by educating sellers about how they can run and grow their business. You'll think conceptually and write for several project types and channels, including: campaigns, marketing web, social, email, experiential, and print.

Copywriters are an important part of a team including a Creative Director, Art Directors, Designers, Production Designers, Design Technologists, and Program Managers. On a daily basis you'll also collaborate with Brand Marketing, Product, Product Marketing, Sales, Studio and Creative Leadership.

For us, writing isn't just a discipline—it's an understanding of how to connect and communicate with audiences. You sweat the smallest details, understand what it takes to develop great creative work and have opinions on em dashes and Oxford commas. You're conceptual, strategic, and kind. You can share and sell ideas, and you can encourage and help others to do the same.



You Will


  • Write copy for marketing web pages, social posts, overview videos, tutorials, display ads, sales and event material, presentations, growth marketing campaigns, SEO, and email campaigns

  • Translate content and marketing strategies into copy that communicates the core values and RTBs of Square for Retail

  • Learn how to use customer and data insights to create inspiring work

  • Bring fresh ideas that push creative work forward

  • Collaborate across the Square organization to guarantee an integrated customer experience and cohesive tone of voice

  • Consider audience journey across several brand touchpoints

  • Be willing to iterate quickly and receive feedback constructively

  • Work with copy editors to write within the guides of our brand voice and tone

Qualifications


  • 4 years of writing experience

  • Ability to explain complicated products and processes in simple, human ways to both businesses and consumers

  • The desire to push a brand forward with fresh, evolving creative ideas

  • Interest in understanding performance-based marketing strategies and using data to make smart, hardworking creative deliverables

  • Interest in technology and the future evolution of content creation and distribution

  • Interest in the Retail industry, small businesses, and entrepreneurship is a bonus

  • Product marketing examples showcased in portfolio is a bonus

  • Proficiency in Figma